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DraftKings Social Media
Content Creator Co-op

Tasked with: Designing and executing graphics, refining designs based on peer feedback to align with informal social guidelines, working on content across @DraftKings, @Pick6 @DraftKings_Sportsbook, @DKCasino, @DKWrigleyField @DkScottsdale platforms

Over the course of my co-op, I worked with a team of 12+ peers to support a wide range of needs, producing everything from tentpole deliverables to quick Photoshop edits and daily graphics. This role pushed me to adapt to a manager transition and a team reorganization.


Non-traditional Graphic Requests



@Pick6 Creative Vision



I developed proficiency in AI-driven image creation for Pick6’s channels and increased content output.

@DKWrigleyfield & @DKScottsdale Streaming Promotion

In five months, I contributed to more than

17,000,000 views, 
5,000,000 users reached, 
400,000 impressions, 
& 700,000 engagements.



Tentpole Activations


WNBA Championship Graphics




In the week leading up to the finals, I developed a full set of graphics covering every potential championship outcome and final matchup.
39th Legalized Sports Betting Launch



Ahead of the December 1st launch, I designed and executed a comprehensive suite of promotional graphics to create buzz
and drive excitement.